RX France partners with D.I.M.E.S to launch DEI initiative

The new venture is intended to create opportunities for diverse talent within the broadcast media industry.

30 SEP 2022

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D.I.M.E.S. and RX France recently confirmed their new DEI initiative. The collaboration between D.I.M.E.S. and RX France is set to ensure a level playing field for diverse talent within the broadcast media industry. “Our partnership with RX France on this initiative to bring aspiring Broadcast media talent and content creators from historically excluded communities into the industry and to market further confirms our collective commitment to the positive advancement of Diversity, Equity, and Inclusion for all people in our industry,” says Ray Depatti, international Head of Diversity, Equity, and Inclusion at D.I.M.E.S."

The D.I.M.E.S. x RX Empowerment Pact was created to support aspiring broadcast media talent and content creators from historically underrepresented communities through career opportunities and connections with companies and industry leaders through diverse initiatives at MIPCOM, CANNES and Beyond. This collaboration with RX France is in line with the D.I.M.E.S. “Empowerment Pact.” ideals which aims to continue to collaborate with leading global marketplaces, business leaders and corporate entities in the TV, Film, Music, Media, Entertainment and Sports industry to map out socio-economic opportunities within the industries to talented individuals and businesses who fall under the BIPOC (Black, Indigenous, (and) People of Color), LGBTQ+, Women, Non-binary and persons living with disability + other underserved and underrepresented groups.

RX France also also made a global call for entries for the 6th MIPCOM CANNES Diversify TV Awards. The MIPCOM CANNES Diversify TV Awards is the industry’s only global awards that celebrates, champions, and promotes diversity and inclusion through exemplary representation in television series and entertainment programmes globally. The awards ceremony will again be staged live in Cannes, France as part of a supersized edition of MIPCOM CANNES – the 38th International Co-Production & Entertainment Content Market from 17th to 20th October, 2022.

The awards are organized by MIPCOM in collaboration with founding partner DiversifyTV, and in association with founding Presenting Partner A+E Networks, as well as returning Awards Partners Telefilm Canada, All3Media International and D.I.M.E.S., among other sponsors and supporting partner companies and organisations. This year also sees Netflix taking part as in the awards as a Presenting Partner.

This partnership also aligns perfectly with D.I.M.E.S. objective which is to partner with 1000 companies by 2030 in pursuit of equality in accordance with the requirements of the United Nation’s Sustainable Development Goals (SDG 10) which seeks to ensure that inequalities that manifest in the forms of racism and all types of discrimination are eradicated while promoting inclusivity that allows for the growth of all individuals throughout the industry and in the workplace. The collaboration also works to minimize inequality in the TV, Film, Music, Media, Entertainment and Sports industry.