Rebranding time for SIC Content Distribution, which from now on is SIC International Distribution. Under the same umbrella, it has also added to the sales of content the distribution of linear TV channels by the Portuguese media group SIC / Impresa.
The expansion of the product offer is one of the reasons why the SIC Group has been reinforcing its presence in international markets. There has been a great effort in close follow-up with clients, quickly adapting to the changes caused by COVID19.
"Now, more than ever, we want to be there for our viewers to comfort them, make them dream, and keep them informed with the best in fiction, entertainment, breaking news and current affairs," the company said in a statement.
“Our revamped website is one of the most important steps in our rebranding strategy. Now we position the SIC channel catalog together with the content, to clearly increase, add and communicate our offer,” concluded.
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