9 JAN 2024

Talpa Studios’ quiz show "The Floor" produces high ratings in the USA, France, and Italy

The globally popular quiz show format made its U.S. debut, reaching 3.9 million multiplatform viewers in Live + 3 ratings and ranking as FOX’s most-watched unscripted Tuesday debut in 13 years.

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The U.S. version of Talpa's quiz show "The Floor,"  hosted by Rob Lowe, premiered on the FOX television network with impressive ratings on 2 january. The globally popular quiz show format made its U.S. debut, reaching 3.9 million multiplatform viewers in Live + 3 ratings and ranking as FOX’s most-watched unscripted Tuesday debut in 13 years.

A special 8-minute preview of the series airing post-NFL on FOX on Christmas evening garnered a 2.2 L+SD ratings (Live + Same Day) and 8.7 million viewers. With "The Floor," FOX delivered its most-watched Tuesday with entertainment programming in almost eight months. "The Floor’s" premiere was FOX’s largest total multiplatform audience for an unscripted debut in two years and is also FOX’s most streamed gameshow debut on record, marking a promising start for the quiz show that has become one of the fastest-growing formats of 2023.

The quiz show's ninth and tenth international sales to Argentina and Hungary were recently announced.  The quiz show also made a successful debut in France and Italy. On France 2, the premiere of The Floor (Saturday, December 30) garnered impressive ratings with 3.26 million viewers, 44% above the channel average.

The episode reached a 17.3% market share in the 4+ demo, outperforming the channel average by 4.2 points. Additionally, it ranked as the third most-watched TV show in the 4+ category and the second most-watched among women. In Italy on Rai 2, the first episode of The Floor (Tuesday, January 2) attracted 1.126 million viewers and achieved a 7.1% audience share in the 4+ category.

 

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