Turkish distributor Madd Entertainment and WarnerMedia signed a deal to take Turkish dramas to the HBO Max streaming platform in Latin America. The agreement covers a package of ten titles: “A Miracle,” “The Choice,” “A Woman Scorned,” “Love is in the Air,” “My Little Girl,” “Flames of Fate,” “The Agency,” “Endless Love,” “Woman,” and “Nehir”.
Under the agreement, Ay Yapim and Medyapim’s series will be available to HBO Max subscribers in 39 territories across Latin America, including Brazil, Mexico, Argentina, and the Caribbean. Ay Yapim and Medyapim are two of Turkey’s most prolific and successful production houses, and Madd Entertainment is their sales representative in the international market.
“Turkish drama has already proven itself with top ratings on linear networks around the world. Now it is taking its place in the SVOD arena, which just shows that Turkish drama will have a sustainable position in the market for the foreseeable future. Madd is proud to help launching this new chapter,” said Ateş İnce, Managing Director at Madd Entertainment.
“The expansion of the agreement for new titles reinforces our commitment in offering great quality and the most diverse content from around the world to our audience in Latin America. We are thrilled to bring the wonderful Turkish drama to our region,” stated Andres Mendoza, Head of Content Acquisition & Negotiations at WarnerMedia Latin America.