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Connected TV different operating systems impact on viewing choices
Trends
YouTube, the driven force to boost cinema worldwide
Trends
Streaming algorithms surpass word-of-mouth in viewer influence
Trends
USA's Pay TV Loses 1.62 Million Subscribers in Q2 2024
Trends
Has the time come for B2B CTV ads?
Markets
USA: Women’s sports show growth potential for broadcasting revenues
Trends
USA: CTV surpassed AI as top consumer trend
Markets
French content exports: sales remained high in 2023
Markets
Global TV Market Returned to Growth in Q2 2024
Markets
Australia: Netflix remains as the leader of the SVOD market
Markets
Sweden: Ad revenue is increasingly important for streaming services
Forecasts
USA: companies are increasing its ad spend in CTV
Trends
USA: More than half of sports fan prefer streaming over network TV
Forecasts
Japan SVOD market to hit $5.6 billion in 2028 amidst rising premium content demand
Markets
USA: 94% of Hispanic Americans have access to CTV
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