The Walt Disney Company's streaming service Disney+ in EMEA has appointed Evert van der Veer as VP of programming as it continues aiming for a subscriber increase in the region. The Amsterdam-based executive joined the October 4 and is responsible for shaping Disney+ programming strategy across EMEA.
The outlet recently reported plans to ramp up its original commissions in Europe with a plan to strategize its general entertainment brand partner, Star. The exec will travel regularly to London and other EMEA markets, managing content planning and operations and regulatory compliance for the region, as Disney+ looks to continue adding subscribers in EMEA. In Europe, Disney+ is set to create 60 local productions by 2024 as part of its commitment to source, develop and produce original productions on the continent, where Jan Koeppen is president of TWDC EMEA.
Van der Veer was previously general manager at Fox Networks Group for sub-Saharan Africa and has also held other roles held at iflix and ViacomCBS. He brings over 20 years’ experience in the media industry, leading programming strategies for linear and OTT platforms across entertainment, factual, kids and sports. Former BBC Studios exec Liam Keelan is TWDC’s VP of original productions for EMEA and works with other UK-based Disney+ execs such as Lee Mason and Sean Doyle, who look after scripted and unscripted respectively, while Johanna Devereaux is director of scripted content at TWDC in EMEA.
As part of TWDC’s commitment to Europe, two new roles were created earlier this year in Spain and Germany. Sofía Fábregas was appointed as VP of original productions in Iberia, while Benjamina Mirnik-Voges was named VP of original productions in Germany. Both are responsible for developing and producing local Disney- and Star-branded originals for Disney+. They report to local leadership and Diego Londono, executive VP of media networks and content at TWDC EMEA, who works in collaboration with Keelan. Shows on the slate include Kaiser Karl from French prodco Gaumont, Nautilus from UK prodcos Moonriver TV and Seven Stories, and Sultan City, a German series from Two Moons Pictures.
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