SKY AJUSTS ITS CATALOGUE AND LAUNCHES SKY SHOWCASE AND SKY MAX

Sky will soon adjust its TV channel catalogs, replacing Sky One brand with the newly launched Sky Showcase and Sky Max to facilitate users’ ability to find TV channels and titles they enjoy. The changes will come into effect from 1 September. “In this golden age of television, the sheer volume of incredible programming can be overwhelming. Over the last 12 months, we’ve been making it easier for people to find what they want to watch,”  MD of Content Sky UK & ROI, Zai Bennett, said.

Sky Showcase will be a linear-only main event channel that will curate a selection of the top shows from across Sky’s portfolio of entertainment brands. Sky Max will also serve as a linear channel and on-demand service. Sky Showcase will be Sky’s flagship channel, replacing the Sky One brand at 106 on the electronic program guide, and it will feature a selection of programs from across Sky’s portfolio of channels. It will also air selected highlights from Sky Cinema and Sky Sports. 

The channels will be available to Sky customers at no extra charge on NOW, Virgin and BT. Sky’s other linear and on-demand entertainment channels, including their EPG slots from 1 Sept, include Sky Showcase, Sky Max, Sky Witness, Sky Atlantic, Sky Comedy, Sky Documentaries, Sky Crime, Sky History, Sky Nature, Sky Arts, Sky Kids, E!, and SyFy.

Sky Max will house original dramas such as "A Discovery of Witches" and "COBRA," as well as original comedy entertainment including panel shows such as "A League of Their Own" and the return of "Never Mind The Buzzcocks." Other shows on the platforms will include "The Office US," "PEN15," and "Miracle Workers." So if you’re after a laugh, Sky Comedy is the place to go. “From September, those looking for the very best of Sky will find it at the top of their program guide on Sky Showcase, while Sky Max will become the new home of blockbuster entertainment, joining the host of genre-led channels launched in the past year,” Bennett said.

Other titles scheduled for launch include blockbuster entertainment titles such as the return of "Never Mind the Buzzcocks," "The Russell Howard Hour," and "DC Super Heroes." Sky Atlantic will remain the exclusive home of high-concept original dramas such as "Landscapers," "I Hate Suzie," "Gangs of London," and "Chernobyl" and being the home of drama from HBO and Showtime.