Mipcom 2022: Fremantle's Jennifer Mullin and Andrea Scrosati to give a keynote in Cannes

RX France announced that Fremantle Group CEO Jennifer Mullin and Fremantle Group COO & CEO Continental Europe Andrea Scrosati, will give a keynote address at the 38th edition of Mipcom Cannes, scheduled to take place from 17-20 October. “Mipcom Cannes has always been a central showcase of TV excellence & opportunity," Mullin and Scrosati said. "We are delighted to be back once again to meet with the industry’s finest and we are honoured to be taking to the stage to share Fremantle’s growing vision to be the place creatives call home.”

Taking to the stage on the market’s second day, Mullin and Scrosati will provide insights into Fremantle’s future strategy alongside their take on wider industry issues and trends throughout the year. “MIPCOM CANNES is THE place to hear from global creative leaders," Lucy Smith, Director of MIPCOM CANNES and MIPJUNIOR said. "It’s a pleasure to welcome Jennifer and Andrea to the Cannes stage after such an eventful year for the company and for the industry to hear the thinking behind the strategy.”  

The session comes with 2022 having seen high-profile acquisitions of world-class production companies by Fremantle, including Element Pictures, Lux Vide, Dancing Ledge Productions and Eureka, this alongside talent partnerships with globally-renowned creatives including Angelina Jolie, Neil Cross, Paolo Sorrentino, Luca Guadagnino, Michael Winterbottom, Jimmy Fallon, Sir Kenneth Branagh, Simon Cowell, Penelope Cruz, Pablo and Juan De Dios Larrain and Cara Delevingne.

The scheduled sessions also follow a prolific year for Fremantle’s growing film business with a first Oscar nomination for "The Hand of God;" "The Eight Mountains" being awarded the Prix Du Jury Prize at the 75th Festival de Cannes, and most recently Bones and All, L’Immensità and The Eternal Daughter all being entered into competition at this year’s Venice Film Festival - a total of 30 movies produced in 2022. With over 100 dramas to be delivered in 2022, Fremantle’s slate has now three times more drama series coming from outside the US and UK than major US Studios. 

Fremantle continues to be a global player in the non-scripted world producing iconic shows such as Idol, Got Talent, Family Feud alongside new shows for global streamers such as Too Hot To Handle (Netflix’s “most popular competition series ever”). Fremantle has been named formats distributor of the year by K7 Media for three years in a row. Mullin and Scrosati are the latest creative leaders to be added to the conference programme’s agenda-setting Media Mastermind keynote series which features leading global executives and creatives from the tv industry speaking from the world-famous Palais des Festivals stage. The session will be hosted by Variety’s Executive Editor of International and Senior Writer, Manori Ravindran.