18 NOV 2022

Parrot Analytics’ CEO to address International Academy’s Board

Parrot Analytics’ CEO, Wared Seger, will address the Academy’s Board, members and their guests from around the word, at the annual meeting in New York.

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Wared Seger

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Parrot Analytics is once again featured at the International Academy’s November Board Meeting, which will take place on Monday, November 21. Parrot Analytics’ CEO, Wared Seger, will address the Academy’s Board, members and their guests from around the word, at the annual meeting in New York, to provide an update on the most recent innovations that Parrot Analytics can offer to the international entertainment community.

“The global entertainment industry has undergone fundamental changes since our last update to the International Academy’s board. One key trend we have observed has been the steady uptick in global audience demand for non-US and non-English language content. Beyond quantifying this rise in demand, Parrot Analytics has taken the next step in the evolution of our capabilities, and we are now able to put a dollar value on any content at a global scale. I look forward to presenting our latest findings and capabilities to the board and academy members, which I know will help them find success in today’s fast-changing international content business,”  said Wared Seger, CEO of Parrot Analytics.

With Parrot Analytics’ Content Valuation system, it is now possible to determine whether to acquire or produce a title based on its dollar valuation. Furthermore, it can now also be determined, on a global scale, where a title should be released, whether it should go theatrical or not, what the overall value contribution is to an existing library, and what its projected value is across multiple seasons for any streamer or platform.

As a follow-up to the presentation, Parrot will have a special offer with a version of Parrot Analytics’ Demand360 platform, which offers global audience demand measurement for TV shows, movies, and talent. The platform will provide Academy members with the opportunity to learn from Parrot Analytics’ strategic thinking, as well as offer real-time data and insights to aid in better decision making for creating, selling, buying, marketing, and investing in content.

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