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Georges St-Pierre, a real MMA and UFC icon, recognized as one of the best mixed martial arts fighters worldwide, will be chairing the 2022 Sportel Awards Jury, to be held from October 22 to 24 at the Grimaldi Forum Monaco.

Netflix may be considering pricing its new advertising-supported tier at US$7 or US$9 a month, half as much as its current most-popular plan, the Standard, which costs US$15.49 monthly with no commercials.

From 1-6 September top players of the global audiovisual industry will participate in panels, case studies, roundtables and screenings.

Western Europe will generate annual revenues of $1.9bn for Netflix from advertising by 2027, more than the United States and almost as much as North America.

The strategy is part of the company’s focus to attract more ad dollars, where it claims that the seven biggest advertising agency holding companies committed $1 billion after its upfront presentation.