Trend Media will be responsible for the "Bing" theatre show in the Netherlands until 2028 and Good Walk will tour the Polish version of Bing's Birthday across Poland from November 2023.
RTL4 has commissioned the format for a local adaptation and is already the sixth territory for the show, following previous announcements from the US, the UK, France and Germany.
Viaplay Group announced a new strategy and plan, which includes – but is not limited to – focusing on its core Nordic, Netherlands and Viaplay Select operations. As part of this move, the company is letting go more than 25% of its workforce.