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The partnership covers premium titles including “Best Interests”, “Sorry for Your Loss” and “Kin”, which will roll out on OnDirecTV and DGO from this month.

Including the German version, which ranked #1 in the Prime Video charts in Germany at the time of its launch, “The Fifty” now boasts three international iterations.

The data comes from the Xumo 2024 FAST Report, which reveals shifting habits toward free and easy streaming. It collected responses from 4,000 U.S. adults among varied age, gender and ethnicity groups between the third quarter of 2023 to the first quarter of 2024.

A research by Teads revealed that the shift from linear TV to Connected TV (CTV) demands a reevaluation of traditional strategies, as they must now capture the attention of audiences scattered across an array of platforms.

This investment will support the development of Quiddity’s upcoming projects, and the companies will also collaborate together on select titles.