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In addition to Jimena Tormo, the configuration of the new Gaming & IPs unit is completed with Marta Freixas as Gaming & Web3 Specialist, and Francisco Asensi Viana as advisor to the department.

Antonella Ceraso, International Consumer Product Director, and Gianluca Ferrara, Head of Italy and International Head of Toys, will showcase the company's latest licensing opportunities and innovations.

It is the prestigious Hungarian animation studio founded by Oscar-nominated director Géza M. Tóth. The agreement consists of managing the worldwide audiovisual rights (except Hungary) for the series.

The spot, available on YouTube, opens with the unforgettable song from the emblematic children's animated series, and with images showing some of its iconic characters and landscapes. "Heidi" is owned by Flemish animation company Studio 100. DeAPlaneta Entertainment manages Media and L&M's Rights of this IP in Italy, Iberia, Greece and Cyprus.

It´s the new animated series by Go-N Productions and Deaplaneta Entertainment. It is scheduled to premiere on July 8, coinciding with the summer holidays.