Russian animation company Riki Group has joined forces with Youku Kids, an Alibaba Group division, to produce three seasons of the animated hit "Tina & Tony". Riki Group's CEO, Mark Zavadskiy, explains this new international development.
The two seasons of the series will launch on Youku platform in November, and will be available to stream, both online and through the Youku mobile app.
This year, Mango TV, which started as the online catch-up platform of China’s top TV broadcaster Hunan TV and launched its paid subscription tier in 2014, is set to surpass Youku to become China’s third largest SVOD service.
The series is scheduled to launch in 2021. Together, both companies will also create merchandise, particularly products with an educational purpose, to further support the series.