According to Hub’s newest wave of “Predicting the Pandemic” research, consumers’ reliance on streaming services seems to have shifted from “stop-gap” to established behavior.
McNicholas joins as Angela Jain, Managing Director, unveils Lifted Entertainment as the new name for the ITV Studios label behind some of the biggest, award-winning entertainment shows.
The popular escape room format has now been commissioned by OSN and represents the fifth local adaptation of the program including Belgium, the Netherlands and Denmark.
The data will now be made via the cost-per-thousand impression (CPM) metric. The conglomerate has granted additional time to certain clients and agencies who needed to evaluate how the changes will affect them.