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As investment in programmatic CTV climbs toward $46.9 billion by 2028, Gracenote reveals only 14.3% of sports ad inventory includes league data and just 17.9% includes team information, highlighting critical issues in content visibility and targeting accuracy.

The acquisition brings under Mediawan’s umbrella the Paris-based company behind hit series "La Flamme" and "Le Flambeau", co-founded by Benjamin Bellecour, Jean-Toussaint Bernard, and Jonathan Cohen. Upcoming releases include Netflix’s "Les Lionnes" and the theatrical debut "L’Âme idéale", co-produced with Gaumont.

Keshet International secured multi-title agreements with major broadcasters including Canal+ Polska, Polsat, Prima Group, TV3 Group, TV2 Group, Dolce Vita TV, and HRT Croatia. Highlights include pre-sales of "Seven Wonders of the Ancient World" in Poland and the Czech Republic, over 50 hours licensed to Latvia’s TV3 Group, and multiple seasons of "Trucking Hell" and "Around the World by Train" placed across five markets.

Sphere Abacus licenses a 200-hour slate to top broadcasters across CEE, including deals with DOX TV, Czech TV, HRT, and Viasat World for acclaimed factual titles like "Leaving Neverland," "Travels with Agatha Christie & Sir David Suchet," and "Maxine," ahead of NEM Dubrovnik.

Produced by Joann Sfar’s Magical Society and distributed by Mediawan Kids & Family, with the participation of Nickelodeon and France Télévisions, the series will air globally on Nick Jr. channels, and on France Télévisions in France.