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The sports platform, which to date has debuted in nine countries – Austria, Brazil, Canada, Germany, Italy, Japan, Spain, Switzerland and the United States –, will soon be going global and aims to reach 200 markets, company executives shared.

According to the company, the Global Football Package will enable a brand to centralise its fan-targeted, football sponsorship through one point of purchase and unlock unprecedented global scale.

Sports streamer has secured the exclusive broadcast rights to the semi-finals and the final of the FIFA Club World Cup soccer tournament in Spain.