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According to Omdia report, 8.8bn dollars will come from Pay TV and 3.3bn from online streaming services.

Maaz Sheikh will participate at the event organized by Omdia, Digital TV Europe and Television Business International, that will take place at Church House Westminster on 16 November and will gather key executives from the TV and video industry.

TikTok has leapfrogged Netflix to become the second most popular service in the United States, with only YouTube retaining the crown for under 35s viewing, new research from Omdia showed.

Across all the markets covered by Omdia’s latest study, average total daily viewing time reached 362 minutes per person per day in 2021 (6 hours and 2 minutes), down 0.5% on last year.

Germany’s pay-TV market declined for a second consecutive year in 2021, with subscriptions down by 459.855, its worst rate of decline to date. Omdia revealed that the country’s main telcos have different approaches for a new business era.