The labor union will apply Nielsen’s Streaming Content Ratings service to its forecasting and enforcement efforts around the new terms of the streaming bonus provisions of the 2023 TV/Theatrical Contract.
The total investment sum for that year reached £36.6 billion. New forecasts show ad market’s value is set to reach £38.8bn this year and top £40bn by 2025.
According to GlobalData's China Multiplay Forecast Model (October 2023), the growth will be steady, and it predicts to have 505.2 million household subscriptions by 2028.