The labor union will apply Nielsen’s Streaming Content Ratings service to its forecasting and enforcement efforts around the new terms of the streaming bonus provisions of the 2023 TV/Theatrical Contract.
Research by Kantar revealed that Apple TV+ was the fastest growing major SVoD service in terms of % subscriber growth, while local streaming services experienced a record share of new paid subscribers in their respective territories.
The program will be produced by Boom Cymru, part of ITV Studios, and will feature international opera singer Sir Bryn Terfel as one of the four Coaches.
New performance-driven advertiser solutions unveiled to include direct access across CTV and Mobile Ad inventory where users get news and Olympics content.