The Crayola Studios-Marwar Junction Productions duo will produce the family competition "The Great Crayola Showdown", whereas with Moonbug will launch "Crayola Crew" 2D/3D CGI animated series.
The partnership, along with others established with other clients in the region, will help the brand establish its footprint across apparel, accessory and footwear, and toy markets, among others.
Disney Channel is set to air seasons four and five of the series. The brand consumer products in the works include coloring activities by Crayola, electronic by Kid Designs, candy by Galerie, among several others.