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The three-day event bringing together representatives from some of the most prestigious production and distribution companies, television networks, digital platforms, and independent studios.

International and Italian producers tried to answer the million-dollar question and unveiled the key strategies to follow in order to create "glocal" content, as the audiovisual industry is currently demanding.

The three-day Italian event will take place on 7-10th July, reaching worldwide audiences to educate them about current media market trends, growing diversity in the industry, and environmentally-friendly productions.