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UK viewers spent an average of 39 minutes daily on YouTube in 2024, with TV-set viewing nearly doubling among over-55s and one in five children now turning to YouTube first when the TV is switched on.
New BBC Commissioning Report shows 81% of content produced in the UK with 61% regional spend, even as commissions from qualifying independent producers decline to 69% of original hours.
The Netherlands-exclusive platform debuts with seven live channels and a comprehensive on-demand library, marking a key step in the BBC’s international direct-to-consumer strategy.