Latest news of broadcast

ITV launched “Live Addressable +” innitiative and partnered with TikTok Pulse Premiere 13 NOV 2025

Deals

ITV launched “Live Addressable +” innitiative and partnered with TikTok Pulse Premiere

The launch introduces thousands of new targeting options for live linear channels, tripling addressable inventory at ITV since early 2025, while the TikTok tie‑up extends premium ITV content to the social platform’s “For You” feed across major series.
Rainbow’s "Winx Club: The Magic is Back" becomes global hit across platforms 17 OCT 2025

Kids & Animation

Rainbow’s "Winx Club: The Magic is Back" becomes global hit across platforms

The animated franchise’s revival secures the #1 spot in Netflix’s kids category in over 40 countries, amasses 60 million TikTok views, and draws over 2 million Roblox players in one month.
Germany: Streaming surpasses linear TV as Mobile viewing and free content redefine the market 4 SEP 2025

Markets

Germany: Streaming surpasses linear TV as Mobile viewing and free content redefine the market

87% of German adults now stream video content, overtaking linear TV at 86%, while mobile usage dominates, FAST channels gain traction, and paid subscriptions face mounting pressure from rising costs and demand for free alternatives.
SyncWords: Una estrategia comercial beneficiosa para broadcasters y plataformas de streaming 5 DEC 2024

Entrevistas

SyncWords: Una estrategia comercial beneficiosa para broadcasters y plataformas de streaming

SyncWords está redefiniendo la automatización de subtítulos, traducción y doblaje, tanto para contenido en vivo como pregrabado. Olga Kuryshko, Directora de Marketing de la compañía, comparte los últimos avances en inteligencia artificial y explica cómo están transformando las oportunidades para las cadenas de televisión y las plataformas OTT en todo el mundo.
SyncWords: A win-win business strategy for broadcasters and streamers 5 DEC 2024

Interviews

SyncWords: A win-win business strategy for broadcasters and streamers

SyncWords is redefining what's possible in captioning, subtitling, and dubbing automation for both live and pre-recorded video content. Olga Kuryshko, Marketing Director at the company, shares the latest AI breakthroughs and explains how they're reshaping opportunities for broadcast TV networks and OTT platforms worldwide.