Latest news of broadcaster

CBC secures exclusive Canadian streaming rights to four ITV Studios titles, including the final season of "Brassic" and new dramas "Optics" and "Four Years Later," as part of a strategic push to expand its premium international content offering on CBC Gem.

While total external revenue rose 2% to £1.65 billion, ITV Studios grew 9% year-on-year to reach £1 billion in revenue, offsetting a 9% drop in total advertising revenue and flat performance from digital platform ITVX.

Channel 4 reported a £20 million pre-tax loss in 2023 amid falling ad revenue, prompting a shift in commercial strategy. Its new in-house studio and revised IP terms aim to boost global content value and long-term sustainability.

El objetivo de la alianza es maximizar los ingresos publicitarios en la televisión conectada de la compañía de medios, además de garantizar una visualización de alta calidad de los anuncios.