In just four years, the company led by Massimo Righini, has evolved from an agile “creative greenhouse” into a strategic pillar within the Group, expanding across unscripted, scripted, and digital formats.
De Rita’s arrival further strengthens Casta Diva’s creative division, which in recent months welcomed Paolo Mastromarino and Dimitri Cocciuti to enhance the company’s creative and development areas.
The announcement was made by Sayako Aoki, Head of International Sales at Nippon TV, and Massimo Righini and Fabio Nesi, Chief Operating Officer and Chief Executive Officer, respectively, at Casta Diva Pictures.