Latest news of deloitte-global
2 DEC 2022
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AVOD finds an increasingly receptive audience
Deloitte Global predicts that, by the end of 2023, approaching two-thirds of consumers in developed countries will use at least one advertising video-on-demand (AVOD) service monthly—a 5% increase over the prior year.
6 DEC 2021
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Is traditional TV’s golden age near the beginning of its end in the UK?
In the United Kingdom, 2022 will be the final year that traditional television from broadcasters, whether live, time-shifted, or on demand, collectively makes up more than 50% of video viewing on all screens, Deloitte Global predicted.
3 DEC 2021
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150 million paid SVOD subscriptions will be cancelled worldwide
Deloitte Global predicts that, in 2022, at least 150 million paid subscriptions to streaming video-on-demand services will be cancelled worldwide, with churn rates of up to 30% per market.