The region will have 139 million gross SVOD subscriptions by 2027, up from 75 million at the end of 2021. Netflix, Amazon Prime Video, Disney+, Star+, Paramount+, Apple TV+, and HBO will account for 90% of the region’s SVOD subscriptions.
The number of pay TV subscribers in Latin America peaked at 72.2 million in 2017 and the total stood at 64.6 million at the end of 2020. A small improvement is expected after 2023, with the 2026 total at 65.1 million subscribers, according to Digital TV Research.
El número de suscriptores de TV paga en América Latina alcanzó un máximo de 72.2 millones en 2017 y el total se situó en 64.6 millones a fines de 2020. Para después de 2023 se espera una pequeña mejoría, según Digital TV Research.
Through this partnership, Castalia will represent Edye, HITN's video-on-demand service aimed at providing intelligent, safe, and entertaining content in Spanish for preschool children. The Edye service is part of Castalia Communications' portfolio as of November 2020.
The executive, who will be based in Mexico, will be in charge of pan-regional sales in Latin America and the Hispanic market in the United States. Will report to , Head of Acquisition, Distribution and Commitment of New Worldwide Projects of J2911 Media.