Latest news of linear-tv

Global content: daily user engagement grew by 12% in 2023 15 FEB 2024

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Global content: daily user engagement grew by 12% in 2023

Research by NPAW revealed a significant year of engagement and quality improvements for the industry, while big-screen experiences remain favorites.
IS SOCIAL VIDEO EMERGING AS A KEY COMPLEMENT TO LINEAR TV? 7 JUN 2021

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IS SOCIAL VIDEO EMERGING AS A KEY COMPLEMENT TO LINEAR TV?

Social video in the United States attracts younger demographics, engages viewers at a high rate, is rapidly growing in comparison to linear TV and is an important complement to linear TV, according to the Global Video Measurement Alliance.
LINEAR TV REMAINS THE DOMINANT FORM OF TELEVISION VIEWERSHIP 29 JUL 2020

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LINEAR TV REMAINS THE DOMINANT FORM OF TELEVISION VIEWERSHIP

Linear TV accounted for 63% of television viewing in the United States in 2019, compared to 16% for long-form viewing and 12% for PVR time-shifted television, according to Omdia.
LA TV LINEAL SIGUE SIENDO LA FORMA DOMINANTE DE VISUALIZACIÓN 29 JUL 2020

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LA TV LINEAL SIGUE SIENDO LA FORMA DOMINANTE DE VISUALIZACIÓN

La televisión lineal representó el 63% de la visualización de TV en los Estados Unidos en 2019, en comparación con el 16% que registraron los formatos largos y el 12% de la televisión PVR time-shifted, según datos de Omdia.