Alongside executive producers Veronica Priefer and Johannes Kunkel, who will lead the new label, it will aim to create, package, manufacture, and distribute scripted content for both the German and global markets.
Banijay announced Nico Rossman will join Brainpool TV GmbH, part of Banijay Germany, as the Co-Managing Director, where he will be responsible for overseeing a new comedy unit within the label.
Led by Astrid Quentell and Mirek Nitsch, who will remain in position, the company, which is soon to undergo a name change, will join Banijay Germany’s burgeoning portfolio of labels.
Based in Cologne and headed by Stephan Denzer, the fiction label will focus its output on humorous fiction formats, from comedy series and sitcoms, to comedies and sketch shows.