Latest news of mediavision
25 JUN 2025
Markets
Social Video surge reshapes Nordic Ad-Funded streaming market
Daily social video viewership across the Nordics surpassed seven million people in spring 2025—up nearly 30% year-on-year—cutting into local players' online viewing share to under 30%, according to Mediavision.
23 MAY 2025
Markets
Over 1.5 million Nordic households have access to illegal IPTV
Illegal IPTV subscriptions in the Nordics surge to 1.5 million households—up 16% year-over-year—signaling escalating risks for media stakeholders as piracy grows across Denmark, Norway, and Sweden.
21 MAY 2025
Markets
Danish streaming market surpasses five million paid subscriptions for the first time
Denmark added over 500,000 new streaming subscriptions in the past year, driven by a nearly 50% surge in ad-supported services. More than 25% of households now use at least one HVOD platform, reshaping market dynamics.
20 MAY 2025
Markets
Streaming subscriptions hit record high in the Nordics, driven by ad-supported growth
Over 3.7 million new streaming subscriptions were added in the Nordics over the past year, pushing the total past 23 million. Sweden alone accounted for more than 2 million of those, with ad-supported models driving over half of the regional growth.
16 MAY 2025
Markets
Norway tops Nordic region in paid streaming, 80% of households now subscribe
New report from Mediavision highlights continued growth driven by ad-supported and bundled streaming services.