Latest news of srinivasan-ka
3 FEB 2025
Trends
FAST: Content Providers are shifting toward unified distribution strategies
The traditional boundaries between video services are blurring, with pay TV services now offering FAST channels, SVOD platforms introducing ad-supported tiers, and FAST services seamlessly blending linear channels with AVOD content.
28 AUG 2024
Streaming
Caracol Televisión y Amagi lanzarán un canal FAST en América Latina
La empresa colombiana utilizará el conjunto de soluciones basadas en la nube de Amagi, que incluye emisión automatizada, programación de contenido, análisis avanzados y herramientas publicitarias.
28 AUG 2024
Streaming
Caracol Television teams up with Amagi to launch a FAST channel in Latin America
The Colombian company will leverage Amagi's cloud-based solution suite, which includes automated playout, content scheduling, advanced analytics, and advertising tools.
1 AUG 2024
Trends
USA: TV networks account for 30% of top 100 FAST channels
According to Amagi, TV networks drive a 40% share in total Hours of Viewing (HOV) across these channels. Additionally, among Amagi-delivered FAST channels, Global HOV (31%) and ad impressions (26%) continued to show double-digit growth during the comparison period (Q2 2024 versus Q2 2023).
26 JAN 2024
Data
FAST: Ad impressions continue to show signs of growth
There has been a consistent growth in ad impressions within the global FAST market, with increases of 15% in the third quarter and 28% in the fourth one, Amagi revealed in its latest report.