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En 2023, las marcas invertirán USD 680 mil millones en publicidad digital a nivel global, según proyectan los datos anunciados por la consultora Statista.

Whether it is Mickey Mouse t-shirts, Star Wars Lego sets or plush dolls based on the latest Pixar hit, licensed merchandise is a billion-dollar business, and The Walt Disney Company is the undisputed leader in this category, Statista said in its latest report.

Tras superar el primer mes de la huelga de actrices y actores afiliados SAG-AFTRA, la temporada de estrenos se ve afectada tanto en cine como en televisión. Mientras tanto, "Barbie" eclipsa a "Oppenheimer" en taquilla. Con información de Statista.

Even though there is likely not yet a meaningful portion of consumers subscribing to Netflix just for games, the streamer will eventually need more than just TV content, Morning Consult noted in its latest report.

Between April and June, Sony's revenue with video games, network services relating to games, music and video, and gaming hardware reached US$5.3 billion, which comprised 26% of the company's total quarterly revenue, Statista revealed.