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How does live and on-demand content consumption change according to age? 3 NOV 2021

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How does live and on-demand content consumption change according to age?

The older the viewer, the more TV time is spent watching live or DVR content, according to a recent TDG research, which breaks down how US adults spend their weekly television time by live, on-demand, and digital video recorders.
Six-in-ten US broadband users watch AVOD streaming platforms 23 AUG 2021

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Six-in-ten US broadband users watch AVOD streaming platforms

Six-in-ten connected-TV households now watch a free ad-supported streaming service on television, according to TDG. YouTube remains the dominant FVOD provider, with FASTs such as Pluto TV and IMDb enjoying growing audiences.
WHAT DOES DATA SUGGEST QUIBI’S NEXT PRICE STRATEGY BE? 19 AUG 2020

Streaming

WHAT DOES DATA SUGGEST QUIBI’S NEXT PRICE STRATEGY BE?

The service announced that monthly subscription fees will be reduced by 40%, and an free ad-supported plan would be carried out in gradual stages in Australia and New Zealand.
60% OF MVPD ON-DEMAND VIEWERS REPORT SIGNIFICANT INCREASES IN USE 15 MAY 2020

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60% OF MVPD ON-DEMAND VIEWERS REPORT SIGNIFICANT INCREASES IN USE

Six in ten adult broadband users who use pay TV on-demand services in the United States have increased viewing as a result of Covid-19-related stay-at-home directives, with 19% reporting a significant increase, according to TDG.
60% DE LOS USUARIOS MVPD ON-DEMAND INCREMENTARON SU USO 15 MAY 2020

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60% DE LOS USUARIOS MVPD ON-DEMAND INCREMENTARON SU USO

Seis de cada diez adultos que usan servicios de TV paga on-demand en los Estados Unidos han aumentado la visualización como resultado de la cuarentena, y el 19% informa un aumento significativo, según TDG.