27 JAN 2022

Love Nature Launches on a New Streaming Service, Struum

The brand is now available in over 365 million households worldwide, via its branded linear and online platforms available in 127+ countries and through key content partnerships.

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Love Nature, a wildlife and nature brand with linear and streaming channels available in over 127 countries, announced its U.S. launch on Struum, a new U.S.-based streaming platform which allows subscribers to access series and movies from a roster of niche streaming services. As part of the deal, Love Nature’s stunning nature and wildlife series and documentaries will be available to Struum subscribers. Love Nature is now available in over 365 million households worldwide, via its branded linear and online platforms available in 127+ countries and through key content partnerships with Sky Nature (UK, Germany and Italy), Youku (China), Starhub (Singapore), KPN, VodafoneZiggo (Netherlands) and more. The brand is also available in the U.S. as a FAST (free, ad-supported television) channel on growing platforms like The Roku Channel, Samsung TV Plus, VIZIO WatchFree+, Xumo and PrendeTV in the U.S.

“Struum’s unique, credit-based subscription service has been picking up momentum among major media players in the streaming space as a means of connecting great content with audiences who are hungry for new programming,” Carlyn Staudt, Global General Manager, Love Nature, said. “Partnering with Struum aligns Love Nature with dozens of premium content services and continues our strategy to expand the reach and discoverability of Love Nature to U.S. audiences through new and emerging OTT platforms.”

“Love Nature’s unique content is an excellent addition to our platform, which has added a diverse array of new streaming services and libraries over the last few months. We’re looking forward to bringing their incredible nature programming to our viewers,” Kerry Ball, Global Head of Content Partnerships and Distribution at Struum, added. 

Love Nature highlights now available on Struum include "Deadly Australians", which takes an up close at the secret lives of Australia’s most notorious, and sometimes little known, killers, including the world’s most venomous snakes, deadly jellyfish, monster crocs, and venom-laden spiders; "Extreme Animal Babies", which showcases the funniest and freakiest animal infant antics in a top ten countdown to the most extreme, such as a baby elephant tripping over its trunk, a jaguar cub teasing a caiman or a newborn hyena chewing on its sibling; and "Hope for Wildlife", which follows dedicated rescuer Hope Swinimer, and tireless staff, as they rehabilitate and release thousands of wild animals each year while struggling to make ends meet.

In February Struum audiences will also be treated to "Shark Squad", which takes audiences deep under the ocean to unlock secret shark behaviors and challenge myths about these creatures, and "Wild 24", a day-long journey that celebrates the eternal rhythm of light and dark in different locations around the world and follows the lives of unique and amazing animals as they live out their lives under a ticking clock.