“Isto é Gozar com Quem Trabalha”
Leading for 32 consecutive months, SIC has been prime time leader with its news bulletin “Jornal da Noite” and the telenovelas “Amor, Amor” and “A Serra”. SIC was also leader in Sunday’s prime time slot with the return of “Isto é Gozar com Quem Trabalha,” which was the most watched entertainment program on Portuguese television.
In cable/pay TV, SIC Noticias remains as the most watched news channel in Portugal. Furthermore, “Globos de Ouro,” the major awards ceremony in Portugal and the most awaited gala of the year, was the absolute audience leader and the most watched program of the day.
At the same time, SIC keeps on releasing new series on its OTT platform OPTO, aiming to reach all kind of targets and approaching a wide range of genres and formats. Recently, OPTO premiered “The List,” focused on a younger audience, and a series of three TV movies, “The Next Door,” that goes deep into a major social issue: the domestic violence.