27 FEB 2024

Acunmedya partnered with Swiss Sport1 Medien AG

This agreement sees Acunmedya acquiring 50% of the shares in Sport1 GmbH, solidifying a collaboration aimed at reshaping the entertainment media landscape.

27 FEB 2024

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Acunmedya announced its partnership with Sport1 Medien AG, an owned subsidiary of Highlight Communications AG based in Switzerland. This landmark agreement sees Acunmedya acquiring 50% of the shares in Sport1 GmbH, solidifying a collaboration aimed at reshaping the entertainment media landscape.

One of the first fruits of this partnership will be the launch of “Exatlon” on Sport1 in Fall 2024. “Exatlon,” a wildly successful reality format created by Acunmedya, merges sports, reality, and entertainment, captivating audiences across the globe and boosting market shares. In the show, contestants face intense physical and strategic challenges, testing their endurance, agility, and mental strength. It has aired over 3,000 episodes worldwide and is proving its success with the ongoing 9th season on Azteca UNO in Mexico. It recently aired and completed the 8th season on Telemundo, US Hispanic. Additionally, the format has been produced for national channels in Slovenia, Hungary, Romania, Brazil, and Colombia and Netflix in Türkiye.

Under the leadership of Acun Ilıcalı, Acunmedya Group has consistently demonstrated its prowess in content creation and channel transformation with innovative strategies and localization expertise. From acquiring a 1% share channel TV8 in 2013 and reshaping it in less than a year time into the number one top television channel in Türkiye to establishing EXXEN in 2021, a premier streaming service featuring exclusively local content, Acunmedya has a proven track record of innovation and success.

Moreover, Acunmedya’s strategic partnerships extend beyond borders, with collaborations in Greece and Mexico. In 2016, Acunmedya Group entered the Greek market through its partnership with Skai TV. With the company’s entertainment productions, a former news channel, Skai TV performed accelerating success in Greek television history, receiving immense ratings with consecutive number-one positions on TV ratings that transformed Skai TV into one of Greece’s leading broadcasters. Similarly, since numerous years, Acunmedya continues its strategic content partnership with innovative TV Azteca Group in Mexico, with a cross-cultural and shared expertise approach the partners accelerate Mexico’s leading channel Azteca UNO’s prime-time programming with captivating entertainment and reality shows.