BANIJAY RIGHTS SETS NEW EMEA SALES STRUCTURE

The revised team follows the recent promotion of Claire Jago to EVP, EMEA Sales and Sales and Acquisitions, a role that sees her take responsibly for all Banijay Rights sales activity in the region.

16 JUL 2021
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Claire Jago, EVP, EMEA Sales and Sales and Acquisitions at Banijay Rights

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Banijay Rights confirmed its new sales structure in Europe, the Middle East and Africa. The revised team follows the recent promotion of Claire Jago to EVP, EMEA Sales and Sales and Acquisitions, a role that sees her take responsibly for all Banijay Rights sales activity in the region. Furthermore, Elliott Chalkley assumes Jago’s previous role of SVP Nordics, while Marion Vergnaud has been promoted to SVP Italy Iberia & Malta – Chalkley’s former position that now comprises the additional territory of Malta.

Vergnaud’s previous role of VP Greece, Turkey & Baltics has been divided among three sales executives, who all take on new territories in addition to their current responsibilities: Veronique Verges is confirmed as SVP German Territories, Poland, Hungary & Romania, while Robin Pollok is VP Middle East, Africa, Israel, Greece & Cyprus, and Moscow-based Alexander Rubanov now is VP Russia, CIS, Ukraine, Baltics & Turkey.

The remainder of the EMEA sales business will continue to be covered by Chris Stewart (SVP UK & Ireland), Alex Le Merle (SVP Benelux), Isabelle Queme (SVP French-Speaking EMEA) and Samia Moktar (VP CEE & Airlines). Meanwhile, Andrew Dickens joins Banijay Rights as VP of Press, and will take responsibility for the division’s press strategy. Dickens joins from TV industry PR consultancy Boom! PR, where he was Account Director. He previously held Senior Press Officer roles at the UK Government.

Spearheaded by CEO Cathy Payne, Banijay Rights commands a catalogue of more than 100,000 hours, comprising some of the biggest brands on the planet, such as “Survivor,” “MasterChef,” “Temptation Island,” “Mr Bean” and “Grantchester”.

●  CONTENT DEAL WITH STV PLAYER

In other company-related news, STV Player today announced its biggest content deal to date, after partnering with Banijay Rights to bring over 1200 hours of new programming to the free streaming service. The content will be dropped on the platform over the next 12 months and will primarily comprise high-end drama and compelling factual series from around the world.

The first batch is due to go live in early August and will include titles such as Scandi-noir thriller “Beck”; French murder mystery “Malaterra”; and two acclaimed Australian series: “The Time of our Lives” and “Tangle,” which both focus on the trials and tribulations of chaotic Melbourne families.