Pixelynx teams Up with "Black Mirro"r and Banijay Brands to launch a digital social experiment

Pixelynx announced a collaboration with Banijay Brands for the series, "Black Mirror." Together, the companies will launch a series of digital experiences that bring the series to life in new ways. “'Black Mirror' is acclaimed for its thought-provoking episodes that offer a dark and insightful commentary on the societal impacts of technology, predicting many aspects of the future we now live in," Inder Phull, CEO of Pixelynx said. 

"Black Mirror" is created by Charlie Brooker and Annabel Jones. “'Black Mirror' is a unique brand and it fits seamlessly into Pixelynx's digital ecosystem, for an innovative and interactive experience that will bring the series to life for fans,"Owain Walybyoff, Chief Commercial Officer, Banijay&lt said. "We always want the best partners to work with our IP, and Pixelynx is leading the way in this field, with a strong track record of delivering projects at the forefront of technology and entertainment.”

The duo invites viewers to embark on a journey into the digital unknown, as they unveil a series of immersive experiences that will plunge participants deep into the enigmatic world of Black Mirror over the course of a series of seasons that will evolve, hosted on the newly created Re-Up Platform, a digital hub to experience the partnership.

"Black Mirror" taps into collective unease with the modern world. Each stand-alone episode is a tale exploring themes of contemporary techno-paranoia. The social experiment is designed to unfold over a number of phases and early participation is encouraged if you want to stay fully immersed. Pixelynx, Black Mirror, and Banijay Brands are poised to redefine the rules of engagement."Our goal is to bring this twisted universe to life for the superfans who want to experience a new layer of the world. Re-Up is an exciting new product we have developed for the Black Mirror IP," Phull said. "We are honored to share this project with the world at a time when we may need more help than usual to smile, welcome to the club."