THE WEATHER CHANNEL PARTNERED WITH BACK2BACK PROD. FOR BBC EARTH SERIES

Back2back Productions and production-funding and distribution agency, Drive stated that The Weather Channel has pre-purchased the fourth series of “The World’s Deadliest Weather.” The partnership was announced soon after The Weather Channel’s acquired the third season of the series. “It’s a real boost to be able to announce a commission at this uncertain time, particularly one that comes with a new partner and a US outlet,” David Notman-Watt, Back2back Founder and Managing Director, said. “We’re also fortunate that our growing slate of returning series continues to sell well around the world. The revenue generated by these shows goes a long way towards funding new productions.”

The fourth series of “The World’s Deadliest Weather" was ordered by BBC Studios acquisition Manager, Richard Acton for BBC Earth. The weather shows delivered a stand-out performance for the US pay-TV channel when it aired earlier this year. The new season will air across the Nordics, Africa and Asia on the BBC’s premium factual subscription channel at the end of this year. The show’s finance and The Weather Channel sales were brokered by Back2Back’s long term partner on the series Drive, who also manage global distribution. 

The 13 6-minute episodes of “The World’s Deadliest Weather” features archive and footage generated directly from witnesses of extreme weather events from all over the world. Some of the intense weather occurrences include Australia’s devastating bushfires and India’s catastrophic monsoon flooding.“With compelling series like ‘The World's Deadliest Weather,’ we strive to deliver action-packed, extreme weather storytelling to keep viewers entertained and informed,” said Howard Sappington, VP, Original Storytelling at The Weather Channel television network.

The series also meets the survivors of some of the world’s most brutal weather stories, reliving their close encounters with nature at its most destructive.“While the network is generally known for our live severe weather coverage, our popular original programming continues to be an essential addition to our weather-related educational content," Notman-Watt said.