Videoland commissioned Dutch Edition of “I Kissed a Girl” from ITV Studios Netherlands

“Double the Money” was commissioned for the first time outside the UK by WarnerBros Discovery’s Max in Denmark, “The Perfect Picture” Commissioned by SVT1 Sweden, taking the format to its seventh country.

1 NOV 2024

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Videoland, RTL’s Dutch streaming platform, has announced a new addition to its reality dating lineup: a local version of the hit LGBTQ+ dating show, “I Kissed a Girl.” Following the success of the Twofour dating format “I Kissed a Boy” and “I Kissed a Girl” on the BBC in the UK—both available on Videoland—the streamer is thrilled to bring the format home for Dutch audiences. The casting process is open, with filming set to take place in 2025, ahead of the series' scheduled premiere later that year.

“I Kissed a Girl” promises to deliver all the romance, drama, and excitement that fans of the franchise have come to love. Set in an exotic location, the show follows a group of single queer women as they search for their perfect match, but with a twist: before any conversation, each girl is paired with their most compatible match, and their first interaction is a kiss. Will sparks fly, or will the chemistry fizzle out?

The Dutch commission will build on the success of its UK counterpart, where it became one of the year’s most talked-about dating series, and resonated especially well with younger audiences, seeing a 100% increase in viewership for Adults 16-24 on BBCThree. “I Kissed a Girl,” originally produced by ITV Studios’ Twofour has traveled internationally as well. The finished tape has already been sold to broadcasters in Brazil, The Netherlands, Denmark, USA, New Zealand and Ireland, underlining its global appeal.

Laurens Woldberg, MD ITV Studios Netherlands, said: "We're incredibly excited to bring ‘I Kissed a Girl’ to the Netherlands in partnership with Videoland. Our team has extensive experience in creating dating shows like this, and this bold and groundbreaking format offers not only great entertainment but also an important platform for increasing LGBTQ+ representation on Dutch television. It’s a significant step forward in showcasing love and relationships in all their diversity, and we can’t wait to see the impact it will have with audiences here.”

ITV Studios is set to expand its international footprint with more first time commissions. “Double the Money,” originally produced by SouthShore for Channel 4 in the UK, will make its debut on Max in Denmark, produced by ITV Studios’ United, marking the first time the format travels abroad. The show is scheduled to air in 2025. At the same time, “The Perfect Picture” has been commissioned by SVT1 in Sweden as the 7th territory for this format with production handled by ITV Studios Sweden. Additionally, “The Voice Kids” has now reached an impressive milestone, being commissioned in 50 territories, with recent format deals secured with THR in Croatia and Zor TV in Uzbekistan.

SOON TO AIR - ITV STUDIOS’ FORMAT SLATE

“Parents Evening,” produced by Ranga Bee for ITV1, debuts in fall 2024, putting contestants’ knowledge to the test with a twist—their parents determine which questions they must answer! For animal lovers, “Who Will Love My Doggy?”, produced by Boom for Channel 5, offers heartwarming stories as beloved pets in need of new homes are paired with caring families. Finally, in 2025, “Shark! Celebrity Infested Water” from Plimsoll Productions for ITV1 will send a group of celebrities on an adrenaline-filled adventure, diving with sharks in the Bahamas while raising awareness about these misunderstood predators. Additionally, “Dress the Nation,” produced by South Shore for ITV1, will see ten amateur designers compete for a coveted junior design role at one of the country’s top retailers.

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