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Señal News > Data

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USA: Bundles over loyalty, families drive spend but not stickiness
Markets

USA: Bundles over loyalty, families drive spend but not stickiness

UK unveils £380m Creative Industries Plan to supercharge screen growth
Markets

UK unveils £380m Creative Industries Plan to supercharge screen growth

Netflix Ad tier viewing in Western Europe grew 32% in six months
Markets

Netflix Ad tier viewing in Western Europe grew 32% in six months

Programmatic CTV Ad Spend to hit $27B in 2025 amid calls for greater transparency Trends

Programmatic CTV Ad Spend to hit $27B in 2025 amid calls for greater transparency

UK: SVOD access rises slightly, reaching 67.5% of households Markets

UK: SVOD access rises slightly, reaching 67.5% of households

Young viewers drive volatility in the streaming market Trends

Young viewers drive volatility in the streaming market

Prime Video, Disney+ and Netflix own 92% of sports rights on top SVOD services Markets

Prime Video, Disney+ and Netflix own 92% of sports rights on top SVOD services

Upfronts 2025: Ad-Supported TV viewing shifts, with linear and streaming fragmentation Trends

Upfronts 2025: Ad-Supported TV viewing shifts, with linear and streaming fragmentation

Amazon Channels emerges as strategic growth lever for niche streamers Markets

Amazon Channels emerges as strategic growth lever for niche streamers

YouTube maintains largest share of TV viewing among media companies for third consecutive month Trends

YouTube maintains largest share of TV viewing among media companies for third consecutive month

Brazil consolidates as global streaming powerhouse Trends

Brazil consolidates as global streaming powerhouse

European fiction dominates adaptations in TV and SVOD, driving local content growth Markets

European fiction dominates adaptations in TV and SVOD, driving local content growth

Lionsgate Studios posts $1.1 billion revenue in Q4, driven by record Film and Library performance Markets

Lionsgate Studios posts $1.1 billion revenue in Q4, driven by record Film and Library performance

Germany’s audiovisual advertising market to hit €6.3 billion in 2025, driven by digital growth Markets

Germany’s audiovisual advertising market to hit €6.3 billion in 2025, driven by digital growth

Over 1.5 million Nordic households have access to illegal IPTV Markets

Over 1.5 million Nordic households have access to illegal IPTV

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