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Data
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Trends
Sweden: more households choose streaming subscriptions with ads
Trends
The global streaming market will continue to grow
Trends
What are the most effective streaming bundling strategies?
Trends
USA: Netflix’s licensing deal for HBO Originals is paying off
Trends
USA: 93% of internet users have an internet-connected TV
Trends
USA: Smart TV ownership increases as new Apple headset moved the needle on new tech
Markets
The Nordics: Content spending growth, in an evolving landscape
Trends
Gen Z still prefer TikTok, though growth is slowing down
Forecasts
USA: CTV consumption is winning terrain over linear TV
Trends
USA: black audiences seek meaningful representation in advertising and content
Trends
Europe: CTV ad views grew in 2023
Markets
USA: Despite the records generated by the Super Bowl, TV viewership declined in February
Markets
Europe: 30% of SVOD viewing time goes to UK and European content
Trends
Multiplay service revenues in China to grow with triple and quad play packages
Trends
What will be the top media trends of 2024?
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USA: Amazon Prime Video ad-tier is growing
Sweden: more households choose streaming subscriptions with ads
Accounts sharing remains a strong trend in the Nordics
Liberty Latin America added 45,000 organic mobile subscribers in Q1
Latin MVPD subscriptions drop, boosting demand for Spanish content on SVOD/FAST platforms
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