27 ABR 2021

APPLE TO INVEST $430 MILLION IN NEW ORIGINAL PRODUCTIONS

The media investment fund, projected to create 20,000 new jobs and $430 billion, will span five years and will create 20,000 new jobs across 20 states, including an institution division in North Carolina.

Share

Apple will invest more than $430 billion in the U.S. over the next five years, adding more than 20,000 new jobs to the economy. “At this moment of recovery and rebuilding, Apple is doubling down on our commitment to U.S. innovation and manufacturing with a generational investment reaching communities across all 50 states,” CEO Tim Cook said in a statement.

The production additions will apple across 20 states, creating thousands of jobs, including suppliers, data center investments, capital expenditures in the U.S., and another domestic spend. “We’re creating jobs in cutting-edge fields — from 5G to silicon engineering to artificial intelligence — investing in the next generation of innovative new businesses, and in all our work, building toward a greener and more equitable future," Cook said.

Apple said the investment would include direct spend with more than 9,000 American suppliers and companies, alongside data-center investments and capital expenditures. Alongside other investments in the state, including funding for schools, infrastructure, and community initiatives, the company said its investments would generate more than $1.5 billion in economic benefits annually for North Carolina.

The company also said that construction for its $1 billion Austin campus was underway and that it expected employees to start moving in in 2022. Apple added that it plans to keep expanding its teams in California, too. It said it expected to have more than 5,000 employees in San Diego by 2026, as well as more than 3,000 in Culver City. The investment, and the number of jobs created, are higher than Apple committed to in 2018 when it said it would spend $350 billion.

Its streaming platform has prioritized its slate of unscripted and documentary content. The streamer recently announced it had teamed up with Amy filmmakers Asif Kapadia and James Gay-Rees for the eight-part docuseries 1971: "The Year That Music Changed Everything." Its lineup also includes "Boys State;" "Beastie Boys Story;" "Billie Eilish: The World’s A Little Blurry;" "Werner Herzog’s Fireball: Visitors from Darker Worlds;" as well as the upcoming documentary "The Supermodels" and "Number One on the Call Sheet" from Jamie Foxx, Kevin Hart, Datari Turner, and Dan Cogan.

We’re creating jobs in cutting-edge fields — from 5G to silicon engineering to artificial intelligence — investing in the next generation of innovative new businesses, and in all our work, building toward a greener and more equitable future.” Tim Cook CEO, Apple Inc.

Tags