WarnerMedia’s direct-to-consumer streaming platform HBO Max confirmed that it will launch in Europe on October 26 with Sweden, Denmark, Norway, Finland, Spain and Andorra being the first six European countries where the platform will be made available. In 2022, HBO Max will become available in the following 14 additional territories as part of its phased global roll-out: Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Hungary, Moldova, Montenegro, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia, and Slovenia. Additional territory launches are also planned for next year.
HBO Max will offer a world of high-quality entertainment from WarnerMedia’s beloved content brands, including Warner Bros., HBO, DC and Cartoon Network, as well as award-winning US and international Max Originals, all in one place for the first time in Europe. The service will be available to new customers as well as existing customers of HBO España, HBO Nordic and HBO Go (billed either directly or via eligible partners).
“This is a historic moment as HBO Max lands in Europe. WarnerMedia movies and series like ‘Harry Potter,’ ‘Game of Thrones’ and ‘The Big Bang Theory’ are passionately consumed by fans all across Europe, and HBO Max has been created to provide them with the most intuitive and convenient viewing experience to watch these and a diverse range of other amazing titles,” said Johannes Larcher, Head of HBO Max International.
“The unique and exclusive combination of iconic content from Warner Bros., HBO, DC, Cartoon Network, Max Originals, including local productions and more, creates a streaming platform that fans in Europe will love. We see enormous potential as we roll-out the all-new, supercharged streaming platform across the region,” added Christina Sulebakk, General Manager, HBO Max EMEA.
In May this year, HBO Max celebrated its one-year anniversary in the United States, and in June it launched in 39 territories across Latin America and the Caribbean, marking its first availability outside the United States.