Animotion Media Group will be the official sponsor of Licensing Horizons Riyadh

Animotion Media Group has joined as an official sponsor of Licensing Horizons Riyadh 2025, taking place on October 28, 2025. The event, organized by BBM Licensing and BrandTrends, is the only dedicated brand licensing event in Saudi Arabia, bringing together global IP owners, regional licensees, manufacturers, retailers, and entertainment companies to explore new brand partnerships in one of the world’s fastest-growing markets.

“MENA is one of our key strategic priorities, and we see enormous potential in deepening our relationships across this region,” said Julia Nikolaeva, General Manager at Animotion Media. “With strong local partnerships and content that resonates globally, we’re focused on delivering impactful IPs that educate, inspire, entertain, and engage young audiences.”

“We’re excited to welcome Animotion Media Group as a key sponsor for Licensing Horizons Riyadh 2025,” said Amer Bitar, CEO of BBM Licensing. “Animotion Media represents the future of family entertainment in MENA—storytelling that is globally relevant but deeply localized. Their presence at the event underscores the immense licensing potential emerging from this region.”

“Our goal at Licensing Horizons is to give regional stakeholders direct access to world-class IPs, data insights, and partnership models,” added Philippe Guinaudeau, CEO of BrandTrends. “Having Animotion Media on board not only enriches the content offering but also reinforces the event’s role as a hub for licensing innovation in Saudi Arabia.”

ENGAGING CONTENT

With over 200 hours of content translated into 40+ languages and billions of views worldwide, Animotion Media Group has built a strong portfolio of original IPs tailored to every age group—from toddlers to tweens. Its flagship brand, "The Fixies", has seen tremendous success with over 2.5 billion views globally, 18 million YouTube subscribers, and a growing Arabic-speaking fanbase across Saudi Arabia via platforms such as MBC3, Spacetoon, Yango Play, Roya TV, and Etisalat.

Following the success of its feature film "Finnick" across 50+ territories, Animotion Media is now preparing for the release of the animated series "Detective Finnick" in early 2026, with MENA theatrical distribution for the sequel led by Front Row.

With a portfolio that also includes top-performing titles like "Tina & Tony", "BabyRiki", and "Beardy Bodo", Animotion Media Group continues to grow its global licensing ecosystem through meaningful partnerships and content-driven brand experiences.