"Into the Mortal World"
The Annecy International Animation Film Festival has officially announced that "Into the Mortal World", the original animated feature produced by Winsing Animation, has been selected for the Feature Films Competition in the Official category at its 2025 edition. The film is set to be screened during the festival, offering global audiences the opportunity to experience this visually stunning and emotionally powerful journey on the big screen.
“We are deeply honored that 'Into the Mortal World' has been recognized by Annecy,” said Ben Gu, CEO of Winsing Animation and Chief Producer and Distributor of the film. “This selection is not only a milestone for Winsing Animation but also a celebration of Eastern aesthetics in the global animation landscape.”
CHINESE CULTURE WITH GLOBAL APPEAL
A breathtaking fantasy adventure rich with emotion and artistry, "Into the Mortal World" tells the gripping tale of two siblings, who with their contrasting personalities, unite their extraordinary abilities to save the mortal world, and seek for their family. As part of Winsing’s Eastern Legends series, the film blends rich Chinese mythological elements with a universal message about family, love, courage and inner strength.
Since its theatrical debut in the summer of 2024, the film has emerged as one of the top-rated Chinese animated features in recent years. It received widespread acclaim and was recognized, including a Golden Rooster nomination and Best Animated Film at both the Golden Dragon Awards and Asia Pacific Film Festival.
Director Zhong Ding also shared his thoughts: "I’m incredibly grateful and honored. As the only Chinese animated feature selected in this year’s Official Feature Films competition, this recognition means a lot to our team—it validates the passion and hard work we’ve put into the film. This film is our bold attempt to reinterpret Chinese mythology with a fresh perspective, creating new female characters and visual styles that reflect both tradition and innovation. We’re thrilled to share these stories, emotions, and cultural values with the world."
The Annecy International Animation Film Festival is one of the world’s most prestigious animation events. The inclusion of “Into the Mortal World” underscores Winsing’s growing presence in international markets and its commitment to original, high-quality content.
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