Cinecittà for the Directorate General for Cinema and Audiovisual (DGCA) of Italy’s Ministry of Culture (MiC) has featured a full programme of events by the Special Projects Office, with the top players of the international audiovisual industry at the 80th Venice International Film Festival, from 31 August to 4 September 2023. The Italian Pavilion working space will host conferences, conventions and business meetings with the aim of identifying industry trends and efficiently supporting the ecosystem with a global perspective.
The collaboration with MPA will be renewed: every year, as part of the Venice Film Festival, the Motion Pictures Association will dedicate an in-depth study to a different aspect of the audiovisual industry. This time, the spotlight will be on animation, as part of the panel "Next Generation Movie Creatives: from Schools to Showbiz. A Spotlight on Animation" (3 September) with the participation of Lucia Borgonzoni, Undersecretary of State for Culture, Italian Government; Emilie Anthonis, Senior Vice President Government Affairs, Head of Policy, MPA EMEA; Nicola Borrelli, Director General, DGCA-MiC; Nicola Maccanico, CEO, Cinecittà; Roberto Stabile, Advisor for International Relations|Head of Special Projects, DGCA-MiC/Cinecittà; Alfio Bastiancich, Vice President, Cartoon Italia; Iole Maria Giannattasio, Head of Public Policy, Netflix Italia; Manuela Cacciamani, Founder and Producer, One More Pictures; Giulio Carcano, Head of Theatrical Distribution, Disney Italia; Marco Chimenz, CEO, Cattleya; Sergio Del Prete, Director, Anica Academy; Giorgio Scorza, CEO, Movimenti Production and Scott Votaw, Executive Director, Georgia Film Academy.
NEW MEDIA AND GLOBAL MARKET TRENDS
The current media scenario - which sees the film industry no longer as a separate segment, with its own writing and production rules, but as an integrated part of multimedia entertainment - will be the focus of the panel "New Image, New Lifestyle. Cinema in the New Media Time, Capture Your Own Story" (1 September), in collaboration with Infinix. The meeting will be attended by: Roberto Stabile; Jacqueline Fernandez, actress; Anish Kapoor, CEO, Infinix India; Kobi Mizrahi, Founder, KM Productions; Dalmira Tilepbergenova, Film Director and Screenwriter.
New trends in film production and how the most popular genres change from one country to another will be discussed during the panel "Genre Trends in Global Film Production" (3 September), in collaboration with C-stars Consulting and with speeches by: Élise Girard, Film Director and Screenwriter of the movie "Sidonie au Japon"; Shozo Ichiyama, Film Producer, and Kris Phillips, singer and actor.
ASIAN AUDIOVISUAL INDUSTRY
2023 will finally see the return of Chinese delegates to the Italian Pavilion, for the first time in attendance since the pandemic. It will begin on 31 August with the panel, in collaboration with Xinhua, "Focus on China -The Most Beautiful Shooting Locations in China". After the opening speech by Roberto Stabile, it will feature the participation of Xiang Hui, Mayor of Cangzhou; Pan Zhi, General Manager, Xinhuanet Europe and Jia Yimin, Martial Art Coach.
A further in-depth discussion that will bring together film enthusiasts, industry experts and food lovers will be offered by the panel "Unravelling China’s Cultural Tapestry through Wine & Film" (3 September), in collaboration with LIPP and NYSH Productions.
Great attention will also be paid to Japan on 31 August, in the light of the historic film co-production agreement with Italy, signed last June with the aim of opening up new horizons of growth for Italian companies and its professionals, both on the domestic front and in terms of internationalisation. In fact, one of the goals of the agreement is to increasingly strengthen the presence of Italian cinema on the Japanese market. For this reason, the next edition of the Tokyo International Film Festival will dedicate a focus to Italy bringing in the spotlights some of its protagonists, between past and present.
MORE ACTIVITIES
The panel organised in collaboration with the Italian Federation for the Protection of Audiovisual and Multimedia Content Industries (FAPAV) - "The New Anti Piracy Law: Opportunities for the Audiovisual Industry" (2 September) - will in fact be the first public meeting dedicated to explaining in detail the characteristics of the new law and the effects it will have on those who commit piracy. On this occasion, the first institutional anti-camcording campaign 'Il Cinema siete voi' will also be previewed, a unique European campaign developed with the aim of raising awareness among the general public about the phenomenon of piracy in cinemas.
The FAPAV campaign, created in collaboration with ANEC, ANICA, MPA and UNIVIDEO, will then be the focus of the panel "We Are Stories Campaign: Protecting Creativity and Supporting Young Talents" (4 September). The meeting will present this year's themes and will focus on true stories of young women who have realised their dream of working in the audiovisual industry, with a special reference to disability and inclusion, to safeguard the future of the film and audiovisual sector.
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