Search results for churn

A research by Ampere Analysis revealed that almost half of consumers feel overwhelmed with the number of online video services.

According to Antenna’s latest report, although acquisitions keep increasing, so did the churn rate, forcing the biggest SVOD players to shift their focus to a more advanced subscriber management.

This comes from a study by the consulting firm Park Associates. It shows that churn remains a persistent issue for video streaming services, primarily driven by cost and difficulty finding content.

Data revealed in the latest update of Parks Associates’ Streaming Video Tracker indicates that legacy pay-TV companies continue to lose subscribers to streaming video services, while the average annualized industry churn rate for streaming services to be 50%.

Super Bundling gains momentum as subscription services aim to amplify customer acquisition and reduce churn, according to a new Bango research.