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Luca Bernabei, CEO at Lux Vide, explains the strategy behind the Italian production company, well-known for shows like “Devils” and “Leonardo”. With new titles and returning seasons, the goal is to keep growing as a global player.

The series, created and written by Leonardo Fasoli and Maddalena Ravagli, is set to air on Sky services across Europe in Italy, the UK, Ireland, Germany, Austria, and Switzerland and on Canal+ networks in France, Switzerland, Benelux, and Africa.

Since it premiered on Rai book sales have increased by an outstanding 156% uplift.

The animated series is currently airing simultaneously on RAI, and KIKA with impressive ratings of over-41% peaks in the 3-13 age audience range.

Great talents, an international cast and untold stories created a perfect mix to bring to life this new drama about Leonardo Da Vinci, the Italian genius. The creators and writers Frank Spotnitz and Steve Thompson alongside the producer Luca Bernabei give more details about this fantastic time journey.